Hear & Found
Music & Sound Library
We provide access to distinctive local music and sound around Thailand.
To expose these cultural treasures for media creators and adventurous listeners while support the local people, especially the indigenous groups.
To Preserve and Revive.
Hear & Found aims to preserve and revive the sound of the local people and places in Thailand.
And this won’t stop only in Thailand, we are planning to preserve the sound of the world too.
Bringing it back to life, we work with young talented music composers and sound engineers.
Working closely with the locals.
To be able to amplify these voices, we start by learning from the locals.
For us, it is the sound of people, a signature of places, and the group’s pride.
tracks from various indigenous groups
local and Indigenous artists
in our network
Locals earns up to
from our platform
Meet the Team
Start with the dream, do it by the team
We are a young multidisciplinary team who are passionate about local music and culture.
As a founder of Hear & Found, Sirasar challenges the status quo by connecting local music with technology to drive the value of local cultural beauty in creative ways and to bring a new way of appreciating it.
Sirasar is a proactive and open-minded creative social entrepreneur with a professional background in music, sound design, business strategy, and experience design. She earned a bachelor’s degree from the Faculty of Music at Silpakorn University, Thailand’s and graduated with merit from a master’s degree of Creative and Cultural Entrepreneurship program (Music Pathway) at the Goldsmiths University of London in 2015.
She has more than a decade of experience managing high-standard creative projects, developing relationships with local communities, especially the indigenous groups, and reimagining the local business model through working with a Thai’s leading social enterprise in the tourism segment. She helped the company to win Booking.com for 300,000 euros. This path led her to be one of the Young Southeast Asian Leaders Initiative (YSEALI) professionals and winning the UK Alumni awards for social impact.
As a co-founder of Hear & Found, Ms. Pansita manages overall brand communication, including developing communication strategies for the company on both online and offline channels. Besides, she also leads the team with empathy by listening and creating a supportive working environment, which she takes as a top priority while cooperating.
Ms. Pansita graduated from the Faculty of Journalism and Mass Communication at Thammasat University. Her experience in branding and PR for the tourism social enterprise was accumulated for 3 years. The working experiences led her to conquer communicating with the locals by the sense of amiability to educate them about their cultural assets and wisdom.
This path led her to be selected as 1 of 1,000 people around the world to Unleash - A Global Innovation Program for the SDGs in Shenzhen China in 2019.